Are you following best practices with your marketing efforts? Are you spending time on the right marketing tactics? This assessment will help you discover if you're kicking butt or need some help.
What’s the State of Your Digital Marketing Program?
These 13 questions will help you take an honest look at your digital marketing efforts. It will help you identify gaps and get you thinking about how to improve your program.
We’ll tailor this survey specifically to you, but first we need some info:
Speaking of your key market segments, what are the top three you focus on?
Let’s talk about your website. Please share your website URL.
How’s 's current marketing program performing?
Do you have a clear, one-sentence statement that defines 's value proposition?
Have you identified an archetype or brand personality for ?
Have you identified buyer personas and their buying journey for your key market segments?
Are you tracking performance metrics that help you define the ROI of your marketing program?
Does look good and represent your company well?
Is easy to use and does it make sense to your prospects and customers?
Is optimized for lead generation?
What statement best describes your efforts for Search Engine Optimization (SEO)?
What statement best describes your efforts for Social Media?
What statement best describes your efforts for blogging and content generation?
What statement best describes your efforts for Email Marketing?
Where is your current marketing program coming up short?
Phew! Thanks for hanging in there. Hang on while we get your results, we promise, it’s worth it...